How it works

smartcrowds Innovation Management & Organisational Improvement Software helps you formalise your innovation programme, taking you through all stages of the process.  





Any new 'smartcrowds' initiative begins with involving your own unique 'crowd'.

Let them know how their input will be evaluated and why it will help the organisation achieve its key objectives. 

'Feature' high priority campaigns to resolve challenging scenarios and set deadline dates to boost momentum in the innovation process.

Launch your campaigns with a positive announcement that encourages participation and give users the required campaign information and contacts to ensure success.



Use our intuitive user interface to source diverse submissions to focused challenges and campaigns from your unique Smart Crowds.

Give them the tools to submit ideas that will make a difference using customised data entry forms to collect targeted information for a complex challenge. 'Find similar' and 'recently added' functions minimise duplicated effort and powerful tagging helps users find information easily.

Keep it in-house using staff-only challenges or reach out to your customers, suppliers and other 3rd parties to widen your campaign input.




smartcrowds powerful 'social' interface provides a collaborative environment in which your crowds can develop initial ideas into viable solutions and products. 

Quickly spot what's trending through likes, ratings, featured groups and submissions.

Stay informed by following people, groups or submissions that interest you most and use the powerful notification functions to alert you to active conversations and events.

Join the conversation and work collectively to turn good ideas into great ideas.



Not all ideas are equal, but all ideas deserve equal consideration.

Ensure an objective evaluation by aligning decision  making with campaign objectives and organisational priorities.

Involve colleagues in the conversation to enable an honest, open evaluation. Track discussion 'reactions' to identify and develop promising and talented resource.

Assess ideas using dedicated experts or open the process to a panel for idea scoring using custom survey forms.

Promote the best ideas into fully developed proposals and inform your crowds of the resulting plans for change.




Ensure that plans for change become reality by assigning actions to the most appropriate crowd members.

Support participative improvement by sharing action progress with your crowd, enabling members to help colleagues complete tasks more efficiently via action discussion threads.

Ensure that related dependencies are managed by arranging multiple actions for a plan together. Track progress towards completion using easy to use calendars and task lists.



Use the powerful social 'feed' to inform your crowds about new or updated processes, providing all supporting information within a structured and fully searchable framework.

Use the authorisation workflow when a formal process needs to be followed for recording changes to important business functions.

Encourage conversation on notified change topics and benefit from the wider organisational knowledge that this discussion brings.



Celebrate success with your crowds.

Prepare and share case studies on recently implemented innovations, showcasing the top ideas that have helped the organisation meet its key objectives.

Use activity leader boards to gamify and encourage participation.  Recognise and reward input from your crowds on a regular basis.

Guidelines for a successful implementation

• Must be a strategic initiative
• Needs high level sponsorship & commitment - why is this important to us?
• 'Frame' the challenge for maximum results

• Define the goal and success criteria - what outcomes are we going to deliver?
• Keep it highly interactive